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Thank you for visiting us.

YOU. was created to provide Executive Coaching and Organisational Development for organisations locally, nationally and internationally. We have supported Government, Finance, Agriculture, Food, Manufacturing, Construction, Travel & Tourism, Housing, Leisure & Culture and Retail organisations and we'd like to work with you.

Why? We help people to develop their capabilities, regardless of background or experiences, so they can realise their potential. Creating high performance in individuals, teams and the organisation they work for is what gets us out of bed in the morning.

Scroll down to see what we do and how we go about it, there are great recommendations from our customers too!

Get in touch dyfrig@wwwyoudevelopment.co.uk

"Dyfrig delivered exactly what we wanted. We have measurable improvements in knowledge, skills and behaviours; performance and engagement of our manager population people is at an all-time high, the Peer to Peer coaching culture the programme has created is incredible. The programme has raised the bar of all our Coaches and in turn, raised the bar of our Contact Centre Representatives" Talent Manager, BGL Group

"Dyfrig really helped us think about creative ways to bring [flexible working and employer branding] to life, and helped us by sharing lessons learnt. It consequently made some of our deliverables land better, by learning from others. I'd call him again without hesitation!" HR Manager, Weetabix.

Finalists at the 2017 Sporta Awards for Workforce Development, with Vivacity Culture & Leisure

"Dyfrig is very customer focused and a great completer finisher. He is very supportive and flexible in his approach, has a can do will do attitude and works hard to achieve the desired outcomes" Director of Resources, Vivacity Peterborough

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Executive Coaching.


Bring fresh perspectives to personal challenges

Executive Coaching.


Bring fresh perspectives to personal challenges

I work with leaders to help them make good leadership decisions that benefit them and their business.

Executive Coaching brings fresh perspectives, improved decision-making, better interpersonal success and self confidence too. It can also create greater satisfaction in and out of work.

As a qualified Executive Coach, I work with business leaders to help them achieve measurable outcomes by finding their existing potential. We base our ethics on those of the International Coach Federation Code - click here to find out what these mean for our clients.

Get in touch dyfrig@wwwyoudevelopment.co.uk

“Business managers will only ever benefit in welcoming Dyfrig in to their realm, opening up and gaining a true partner to support, understand, question and assist with any situation that needs a clear mind and a genuine resolve! On behalf of everyone, thank you so much for everything!” Business Owner

"We had 3 telephone conversations over 3 months with the aim of developing my business, including my approach to sales. Dyfrig helped me reflect on how I was working and we explored my options. As a result, I updated my website and built joint ventures which led to more enquiries and higher spend per head, increasing my profit year on year". Business Owner 

“Many thanks for helping me become ‘unstuck’ - the session and your style definitely helped me find a path to take forward; so many thanks for your perseverance!” Associate Director 

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Organisational Development


Improve capability, growth and engagement

Organisational Development


Improve capability, growth and engagement

"Dyfrig is an excellent partner for us, he takes the time to really understand us as a business and our needs and designs and delivers first class training which receives excellent feedback. He is our trainer of choice and I would have no hesitation recommending him to all businesses large or small"  Head of Group Functions, Country Court Care.  

Developing your people is a critical activity. Learning improves engagement, it helps retain your best people and ensures your organisation has the skills it needs for the future. I can help you define your needs, then create solutions that work for people at every level in your organisation.

Events, Conferences, Key Note Presentations, Workshops & Programmes. We flex to your needs, from one hour events to year long programmes on topics as varied as Values and Culture, Change, Leadership & Management Development. Coaching Culture, Customer Experience, Recruitment & Selection, Team Management, Personal Effectiveness and Performance Management. We do serious stuff but not in a serious way - and if you’d like us to design and facilitate corporate events, we can talk about this too. Click for a testimony from one of our great customers! 

Myers Briggs Type Indicator. The 'MBTI' is the most trusted personality assessment in the world and a great way to develop people and teams. Click for more information: Using MBTI for your Business and Teams.

Get in touch dyfrig@wwwyoudevelopment.co.uk

"I have been working with Dyfrig for the last year now and have found him easy and professional to work with. He has understood all our training requirements and produced exactly what our brief requested. The training Dyfrig has been rolling out for us has only just started and yet is already having a positive impact. I would have no hesitation in recommending Dyfrig"  Head of Human Resources, iGO4.  

We partner with GOTO Events and others to provide events across the UK.

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ConsultING, Associate & Interim Management


Flexible solutions and long-term success through proactive development

ConsultING, Associate & Interim Management


Flexible solutions and long-term success through proactive development

"Dyfrig has been working with my operational management team to deliver a programme of coaching skills development. He has designed and delivered the programme, in partnership with key stakeholders and ensured it is aligned to our culture, strategy and focussed on delivering results. The training is already being shared back in the operation and having a positive impact on individuals and the business" Director of Operations iGO4 

We help organisations in other ways too. If you need consulting, interim or associate support we’d be happy to talk with you.

Find out more: Interim Management & Management Consultancy

"Dyfrig has a strategic perspective, and operates quickly and effectively on the issues that matter. He is credible, knowledgeable, and his composed manner helps to keep clients and stakeholders happy. He is, above all, a pleasure to work with, and I would not hesitate to recommend him as a consultant." Company Director

Get in touch dyfrig@wwwyoudevelopment.co.uk

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About Us.


Here's some information about us

About Us.


Here's some information about us

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I'm Dyfrig Jenkins and I created YOU. with my wife and co-director Elaine, a specialist in early years education. 

Over the last 20 years I have led, designed and facilitated, apprentice, staff, graduate, management, leadership and organisational development initiatives for highly commercial leading brands with diverse cultures in multiple locations: Thomas Cook, Barclaycard and the BGL Group, including its most well-known brand comparethemarket.

I have led operational teams and Learning & Development functions,  coached and mentored others, so I understand the pressures and rewards of managing and leading in business.

We value trust, integrity and creative long term partnerships, my experience means that I’m comfortable working at operational, tactical and strategic levels, working with people up to the C-Suite. 

Find more information about my experience as well as our recommendations and endorsements on LinkedIn.

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Get In Touch.


Develop yourself, your people and your organisation

Get In Touch.


Develop yourself, your people and your organisation

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